Specialty hops are taking over the world
For decades, hop production has been dominated by mainstream bittering varieties, yet now, as the craft market demand for our proprietary hops increases, things are changing. As a part of this shift, we’ve undertaken one of the largest replanting schemes in hop history – propagating some 200,000 hop plants.
To put all that into perspective, we currently grow approximately 80% of Australia’s brewing hops (think about how much beer THAT can produce), and we’ve committed to replanting 20% of our total acreage this year. This means that our exclusive varieties – Galaxy®, Ella®, Topaz®, Summer® and Vic Secret® – who are making a significant contribution to the development of craft brews both here and overseas will be in greater supply than ever before.
Our MD Tim said, “It’s just one element of a five year plan that has required significant capital investment and dedicated propagation facilities, hot houses and an expansion of our hop gardens. In total, we’re aiming for a 40% increase in production, so there’ll be further plantings and a few new faces around in 2014.”
The whole operation will take place on Bushy Park Estates in Tassie and Rostrevor Hop Gardens in Victoria from now until Christmas. With any luck some early plantings will produce a crop for the 2014 harvest in February – March, helping to meet demand for the season ahead and keep us in step with the craft beer revolution.
All up, it’s a great sign for HPA and for craft beer worldwide; as we continue to unearth new flavour and aroma hop opportunities.
To speak with HPA about orders, please email firstname.lastname@example.org and a member of our team will be in touch.