It’s a useful tool for brewers who are considering our hops for the first time, or thinking about getting creative with an old favourite. It characterises our hops using familiar flavour profiles that allow brewers to better understand the impact of each one in beer.

We can’t claim it’s an exact science based purely on analytical data or technical descriptions. It also comes from understanding which flavours manifest in beer based on how and when our hops are commonly used during our brewing trials and in our customers’ beer.

This guide will evolve as brewers continue to experiment with our hops, creating new and different beers. So be a part of it, get in touch and tell us how our hops behave in your beers.